Bookkeeping, tax, and accounting services for small businesses across the Carolinas.

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Bookkeeping and Tax for Coastal Heights Businesses

Bookkeeping, tax, and consulting services for small businesses based in the Coastal Heights area of Conway, South Carolina.

Accounting Support for Coastal Heights

Coastal Heights sits in the part of Conway that has quietly grown alongside the Myrtle Beach metro for years. The businesses here aren’t usually the headline operations on Highway 501. They’re contractors running crews out of the driveway, online sellers shipping from a spare bedroom, and service owners who left a corporate job to do their own thing. The work is real and the revenue is real, but the back office often hasn’t caught up.

GMJ Accounting provides bookkeeping, tax and consulting services to small business owners in Coastal Heights and across the greater Conway area. We’re a credentialed firm led by an IRS Enrolled Agent, working with clients who need accurate books and dependable tax support without hiring an in-house accountant.

Full-Service Bookkeeping

Monthly transaction categorization, bank and credit card reconciliation, and financial reports you can actually use. Books closed on a schedule so you know where the business stands at any point in the year.

Catch-Up Bookkeeping

If the records have slipped for months or years, we sort through the history and bring everything current. Past errors corrected, accounts reconciled, and a clean starting point for ongoing work.

Business Tax Returns

Federal and state return preparation with all required schedules. Because we keep your books throughout the year, the tax filing isn’t a scramble to find missing information.

IRS Representation

Gina Bertone is an Enrolled Agent, which means we can represent you directly before the IRS. If a notice arrives or an audit opens, we handle the response and the communication on your behalf.

The Kinds of Businesses Around Coastal Heights

Conway’s economy reflects its location. It’s the county seat of Horry County, close enough to Myrtle Beach to share in the tourism flow but distinct enough to have its own base of trades, professional services, and small retail. Coastal Heights residents who run businesses tend to fall into a few familiar categories, and each one comes with its own bookkeeping challenges.

Most of our Conway clients are owners doing $100K to a few million in annual revenue. Big enough that the spreadsheet stopped working, small enough that hiring a full-time bookkeeper doesn’t make sense. We fill that gap.

Contractors and Trades

Home builders, remodelers, electricians, HVAC, and landscaping crews working across Horry County. Job costing that shows real profitability per project so bids are grounded in actual numbers rather than guesses.

Ecommerce Sellers

Shopify stores, Amazon sellers, and DTC brands operating out of Conway homes and small warehouses. Sales channel reconciliation, inventory tracking, and clean records that hold up at tax time.

Food and Hospitality

Cafes, food trucks, and small restaurants tied to the Conway and Myrtle Beach scene. Tight margins mean food cost and labor cost determine whether the month works, and that’s what we track for restaurant owners.

Professional and Home Services

Consultants, agents, cleaning services, pool service, pest control. Service businesses with recurring revenue and route-based operations that need clean books for cash flow planning and tax preparation.

Frequently Asked Questions

Do you work with home-based businesses in Coastal Heights?

Yes. Many of the businesses we serve in residential pockets of Conway are run out of the home or a small shop nearby. The setup doesn't matter. What matters is whether the records are accurate and the tax filings are on time.

What does monthly bookkeeping cost?

Full-service bookkeeping starts at $225 per month. The actual rate depends on your monthly expense volume and the complexity of the work. We provide a fixed quote after a brief conversation about your business.

Do we have to meet in person?

No. We're based in Jacksonville, NC, and most of our work with Conway-area clients happens remotely through secure document sharing, email, and phone. If a meeting is helpful, we arrange it.

My books are months behind. Where do we start?

We start with catch-up work. Once the backlog is sorted and your accounts are reconciled, we move into monthly service so things stay current going forward. Most clients come to us in exactly that position.

Do you handle South Carolina sales tax filings?

Yes. We manage sales tax calculation, tracking, and filing for South Carolina, including setup with TaxJar when that fits your operation. Retail, ecommerce, and service businesses with taxable sales all use this.

Trusted Accounting for Small Businesses

First Step:
Start With a Call

Tell us about your business and what you need help with. We'll ask a few questions, evaluate your current situation, and let you know how GMJ can support your books, taxes, and day-to-day operations.

GMJ Accounting is a Jacksonville, NC firm offering bookkeeping, tax, and advisory services to small businesses across the Carolinas. Founded in 2014 and led by Gina Bertone, EA, MAcc, CEP, an IRS Enrolled Agent with more than 15 years of public accounting and CFO experience.

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